As the Cost of Gasoline Shrinks, Small Businesses Think Big
For small business owners who deliver goods and services via car, truck or SUV, lower gas prices have brought more customers within reach and put more money in their pockets.
As gas prices fell below $3 a gallon, Kristen Harris went back to delivering her desserts to Chicago-area neighborhoods she had abandoned. Harris was able to cut her delivery charge from 70 cents a mile to 60 cents, and win back customers who had balked at the higher fee.
Her revenue during the holidays rebounded 30 percent, and she's thinking about a further expansion.
"We definitely want to saturate the Chicago market," says Harris, whose Homewood, Illinois, based Pizzazzed Plus makes cookies, cake pops and other treats
At a national average of $2.04 a gallon, regular gas is down 45 percent from its 2014 peak of
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